intro-left-image
we are
BRAND
ACTIVATION
EXPERTS
rocket-large

Every single touch point. At every step along the path to purchase. We help brands tell their unique stories when and where it matters most. We convert brand preference into purchase intent by executing integrated marketing campaigns that connect with shoppers.

We reinforce brand equities and drive sales through retail and direct channels using superior design and flawless execution across traditional, digital and social media.

Here’s an example of our brand activation.

Sealy Posturepedic National Promotion

For brands like Sealy Posturepedic, national retail promotional events can help move shoppers through the purchase funnel and motivate purchase. But with thousands of retailers across the country, the logistics of creating, producing and delivering the hundreds of elements needed to connect shoppers with their local stores can be daunting.

Tempur Sealy relies on Icon to activate their brands in retail stores stores across the country, supporting retailers large and small with all the tools needed for integrated promotional campaigns.

  • Icon website_B_01
    Print ad
  • Icon website_B_01
    Print ads
  • Icon website_B_01
    In-Store POP
  • Icon website_B_01
    In-Store Promotional Price Card
  • Icon website_B_01
    Sales Associate Training Material
  • Icon website_B_01
    In-Store Poster
  • Sealy7
    Digital Banner Ads